Survey reveals over 18.5 million people in the UK (37% adults 18+) will buy a Blu-ray Disc or DVD as a gift for their loved ones this Christmas.
Nearly half of those adults surveyed intending to buy a Blu-ray Disc or DVD will do so for a child (43%).
Family titles Despicable Me 2 and The Hobbit: An Unexpected Journey top the ‘Most Wanted’ DVD gift list this Christmas.
The Hobbit, Breaking Bad and Star Trek Into Darkness top men’s wish-lists and Despicable Me 2, Les Misérables and Monsters University top women’s wish-lists.
To mark 15 years of DVD gift giving this Christmas, a new consumer survey carried out on behalf of the British Video Association reveals over a third of UK adults (37%) are buying Blu-ray Discs and DVDs as gifts which indicates an estimated 18.5 million people will be wrapping them this Christmas.
When asked who they intend to buy Blu-ray Discs and DVDs for, most shoppers said they intend to give them to a child (43%), followed by partner (38%), parent (18%), sibling (13%), and friend (12%).
The survey also asked shoppers to rate their ‘Most Wanted’ entertainment titles this festive season.
The ‘Most Wanted’ video titles this Christmas:
- Despicable Me 2
- The Hobbit: An Unexpected Journey
- Breaking Bad – The Final Season
- Monsters University
- Les Misérables
- Star Trek Into Darkness
- Elf
- Man of Steel
- The Great Gatsby
- Downton Abbey – Series 4
Women’s ‘Most Wanted’ video titles this Christmas:
- Despicable Me 2
- Les Misérables
- Monsters University
- The Hobbit: An Unexpected Journey
- The Hunger Games
- Breaking Bad – The Final Season
- The Great Gatsby
- Downton Abbey – Series 4
- Elf
- Mrs Brown’s Boys Live Tour: Mrs Brown Rides Again
Men’s ‘Most Wanted’ DVDs this Christmas:
- The Hobbit: An Unexpected Journey
- Breaking Bad – The Final Season
- Star Trek Into Darkness
- Despicable Me 2
- Man of Steel
- Alan Partridge: Alpha Papa
- The Wolverine
- Doctor Who – The Day of the Doctor
- Elf
- Iron Man 3
“These results show that millions of people find Blu-ray Discs and DVDs make great presents at Christmas, as video offers fantastic family entertainment and a wonderful shared experience whether you’re giving or receiving. This sentiment is echoed in the most wanted titles as the list of titles topping people’s Christmas wish-lists are films and TV programmes that will keep all the family excited, enthralled and amused over the Christmas break.” said Lavinia Carey, Director General of the BVA.
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